If you decide to allocate a portion of your digital marketing budget to YouTube advertising, the next logical step is understanding YouTube's own Analytics console. By the way, if you're interested in learning about YouTube's most recent ad formats [...]
Join Manuel Gil del Real and David Gil as they cover some of the major news and eComm headlines of the past week. Including a quick Oscars wrap-up, Coronavirus conflicting reports and the latest DTC victim of its [...]
MGR eCommerce Edge Weekly | February 11, 2020 Top News This Week DTC Darling, Brandless, is Shutting Down: This is Why Strategy Matters In 2018, Brandless raised $240 Million in an attempt to create a minimalistic and affordable brand [...]
It is no secret for online marketers that all major advertising platforms, from Facebook and Instagram to Google and YouTube, Amazon, etc. are constantly updating their ads formats, features, targeting and placement options and rates to engage the maximum [...]
MGR eCommerce Edge Weekly | February 4, 2020 Top News This Week Macro View: As We Enter the Next Decade, Where is Commerce Going? Change in commerce is nothing new, eCommerce just happens to be the fastest growing shift [...]
If you follow our MGR Unplugged Podcast, you’ve probably heard us talk a few times about the current “growth at all costs” trend that seems to be the mantra for the majority of venture-backed startups. This approach has been [...]
Join Manuel and David as we go over this year's Super Bowl ads. The ones we loved, the ones that made us laugh, and the ones that simply, didn't impress us at all. Listen now on your favorite podcast [...]
On the eve of this year's Super Bowl, we talk about the big game ads, ads, and more ads. But first: Listen now on your favorite podcast platform: Apple Podcasts | Spotify | Google Play | Stitcher | Overcast Barstool acquisition now completed. Is the Ringer next? [...]
MGR eCommerce Edge Weekly | January 28, 2020 Top News This Week Trade Deals and Pandemics: Latest on How China Will Impact Your Business There are two major developments over the last two weeks in China, a new trade [...]
